HTML emails are a bitch. There, I said it.
Nobody likes coding layouts in tables like it’s 1992. Images don’t load, some email clients make IE6 look absolutely modern, and then there’s mobile.
Did I mention tables?
I designed a set of email templates that would be likely to gracefully degrade, but would also be receptive to media queries for our iOS-toting friends. With the help of our brilliant copywriter, the emails were transformed from a series of never-ending stories, to concise, compelling, & handsome communications.